Your website is the most powerful and persuasive tool in your marketing arsenal. Your site is the first impression and the face of your business, and it truly has the power to make or break your success. It’s estimated that 80% of your target market will look for your website before they choose to spend their money with your business. That’s 8 out of every 10 new customers. Knowing that a website is important, but not fully realizing the value it contributes to their business, many of our clients originally made the common mistake of hiring a cheap and inexperienced (possibly unbeknownst to them) web designer to create their invaluable first impression. Unfortunately, going cheap meant they ended up paying a lot more than they ever bargained for.
5 HIDDEN EXPENSES OF
HIRING A BUDGET WEB DESIGNER
1. THEY MAKE MORE MISTAKES.
They often make mistakes, which usually requires quite a bit of damage control. You may not notice or realize something is wrong at first until the problems start resulting in down time and losing customers. Fixing problems on your website often takes longer to repair than that it would have taken for us to do the job correctly the first time. In some cases, a complete rebuild of the client’s website was critical and more affordable than it would have been to clean up all the mistakes that the budget web designer left behind. When this is the case, we explain why in detail and our clients feel confident in making this decision, especially since we guarantee all our work, but it’s always a disappointment when they see all the lost time and money invested in the budget designer go to waste.
2. THEY TAKE LONGER TO COMPLETE THE WORK, RESULTING IN PAYING THEM MORE OVERALL.
The bargain designer often has less experience, which means they take more hours to complete the work. Many jobs that we’re hired to complete are done in under a week when it had taken the previous budget web designer weeks or even months and they were still unable to complete the job, which is why so many clients finally gave up and turned to us for help.
3. THEY NEED YOUR TIME AND CONSTANT SUPERVISION.
Many budget web designers require more of your time to oversee and supervise their work. They often lack the confidence and experience necessary to effectively problem solve and make quick decisions on their own, which then requires more of your own time and takes the focus away from other aspects of running your business. This can easily lead to even more financial loss, since now you’re unable to complete the work that you needed to do for each day that you spent managing your designer. This process can feel like an endless loop. You don’t really know how to manage them because you’re not a web designer, that’s why you hired them in the first place, but they can’t effectively get the job done without being hand held through the process. It’s enough to test anyone’s sanity!
4. THEIR COMMUNICATION SKILLS COULD USE SOME WORK.
Many budget web designers often don’t feel well compensated for their time, on top of lacking the skills essential to completing the work, so they neglect clear communication with their clients. They may stop responding to emails and take weeks to complete even simple changes. It’s not uncommon for them to disappear completely before the work is finished – leaving you hanging out to dry with an incomplete website.
5. A FAULTY WEBSITE WILL CHASE AWAY CUSTOMERS.
You could be losing valuable customers every day that your website is down, incomplete, or has errors. An outdated or dysfunctional website often leads customers to believe you’re no longer in business. You have such a small window to capture your customer’s attention and any problems will likely deter them away to seek out a competitor instead, unlikely to return to your site in the future.
Hiring a budget web designer often adds up to a very expensive, inefficient, and painstaking process. We understand that every web designer has their starting place, but you need to consider all these factors when deciding what is best for the success of your business. It could easily end up costing you many thousands of dollars over budget, and still possibly no closer to a fully functioning website than you were before.
We know that we’re not the cheapest option, but we hustle and simply get it done, which amounts to paying a much lower invoice in the end, making us the truly affordable option. We guarantee all our work so you will never feel disappointed for hiring us. We work smarter, not harder, and never miss a deadline. Since we understand the value in quality, we use high end, premium plugins and custom designed themes incorporated into every website that we build, which results in dynamic, responsive, mobile-friendly, fast, secure websites that show off your brand without compromising style.
We won’t disappear after launch day. We continue to be there as part of your team, ready to help your business evolve and expand long after the initial website is complete. We save you time, we save you money, we even help save your sanity. When you work with ROVE, your customers always see a good first impression, and that’s what matters.
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